Luke spearheaded the Colorado National Guard’s first online publication initiative for its Family Program Office, launching the flagship magazine, The Family Program. This digital publication delivers highly relevant content tailored to service members and their families, enhancing communication and fostering stronger community connections.

Luke managed all aspects of the publication—layout, design, and content creation—driving remarkable growth. From Q1 to Q4 of 2024, The Family Program saw a 1,764% increase in page views, 176% growth in overall readership, a 195% rise in subscribers, and a 523% increase in total downloads. With an average readership exceeding 60,000, Luke’s data-driven approach to key performance indicators (KPIs) has optimized outreach, ensuring sustained audience growth and stronger engagement.